The most current Demography Report from the European Union’s statistical office EuroStat provides concrete numbers for many of the trends that Diversity practitioners often refer to. Ageing, gender gaps, migration and individual life styles. It also includes some figures from individual countries.
Many studies claim to describe the business benefits of D&I. Critics, however, often challenge the research methodology or other aspects. The updated 3rd edition of the unique International Business Case Report (IBCR 3.1) contains 1-page summaries of 203 studies which were all checked for significance, robustness, validity, reliability and, if applicable, for statistical bias.
Diversity marketing for different generations starts with analysing their specific needs and expectations and adapting your propositions accordingly. BSRIA, a non-for-profit organisation for the construction and building services industry, has now issued a White Paper on ‘Products and Systems for Generation Z in Reduced Carbon Buildings’, specifically discussing: what products and systems will be used […]
Millennials value personal development and work-life balance over money and status. However, they are still ambitious and believe in their own ability to steer their career. This is one of many new insights from a large survey conducted by the INSEAD Emerging Markets Institute (EMI), the HEAD Foundation and Universum. The project was undertaken to […]
Research continues to reveal that the biggest challenge for different generations in working together is communication. Not only that language evolves quickly, also the visual items used are changing dramatically from one cohort to the next. A powerful web-based tool now offers everyone the possibility to create hipster-compatible icons and slogans that will resonate with […]
A study published in the Journal of Business Ethics shows that both organisational age diversity and age diversity management practices strengthen an organisation’s attractiveness and lessen the applicants’ expectation of age discrimination. However, the study finds two different groups of people with distinct reactions to age diversity (practices).
The business world is coping with major challenges resulting from changing values, gender roles and lifestyle preferences. While men want to be more involved with their families, women do not want to be forced to choose between their career and other parts of life. Also employees without a traditional family are seeking their personal work/life […]
If you thought, a traditional, family-owned company could, at best, take small steps towards a modern, Diversity-oriented image, look at a the German Brandt brand, a National leader in bakery goods. Their latest commercial campaign builds upon the conservative look to which they add contemporary themes from society to relate more closely to their consumers.
As a new milestone in the history of the Business Case for Diversity, this 3rd edition of the unique global research report summarises 195 carefully selected studies (60 more than the previous 2012 edition) substantiating the value-added from Diversity & Inclusion.
The annual International Women’s Day is an excellent opportunity to raise awareness for positive developments, best-practices and still persisting barriers in the field of Gender. In March 2014, more than 1,300 events were organised by companies, women’s groups, schools, governments, charities and individuals from all around the world, showing the richness and creativity of the […]
