 Featuring female drivers in car advertisements is rare while it could attract more attention than the standard setting of âhim sitting in the driver seatâ. Similarly, some iconic marketing figures are implicitly assumed male. Both was challenged by Audi and Lidl respectively â but âonlyâ for special Christmas campaigns.
Providing managers with a personal experience of what it might feel like to live with a disability â this was the idea of two Challenges, which the financial services firm EY held at their UK headquarters.
What if you could add one sentence to an introductory email in order to bring minority candidates to the same pass rate in an online test as non-minority applicants? If it sounds literally incredible, find out what the British âNudge Unitâ did in police recruitment.
The enthusiasm about neuroscientific evidence about how our brain deals with differences continues to be high. As much as D&I practitioners appreciate the additional knowledge about barriers to making the most of difference, they are looking for robust ways to mitigate Unconscious Biases. A new book offers help.
Initiating concrete changes to mitigate unconscious biases and eventually make the most of differences. This summarises the ambition of many D&I practitioners. While it sounds easy, experience shows that the practicalities sometimes arenât. âInclusion Nudgesâ are a collection of good practices how to steer behaviour away from bias and towards inclusion.
For its 25th anniversary, the World HRD Congress offers a unique opportunity to meet global HR leaders and discuss the entire HR value chain, including D&I. From 15 â 17 Feb 2017, the truly global event, taking place in Mumbai, features multiple tracks, e.g. World Women Leadership.
On the occasion of Coming Out Day, global life science giant Bayer launched a video speaking about the dynamics of opening doors. It includes a statement of support for Coming Out Day and an encouragement to open up for conversations.
D&I initiatives used to be common at J&Jâs production site in Geel, Belgium, for many years. Posters, events and training were well received â but not necessarily connected to everyday business, leadership behaviour or the overall growth agenda. A new strategic approach of the site management team has led to significant traction on D&I â […]
The Swedish Womenâs Lobby has launched the report âSexist advertisement in the Nordic countriesâ. The report contains an evaluation of regulations and their practical implementation to counteract sexist advertising. It was first presented in the Swedish parliament on September 21st.
The European Bank for Reconstruction and Development (EBRD) is continuing its support for female entrepreneurs in Croatia. The programme provides access to finance, business advice, training, mentoring and networking opportunities â e.g. at a recent conference in Zagreb.
