Marketing experts from 5 countries on 4 continents were surveyed about Diversity in advertising. Their answers show that they know what is expected from them. However, mind-sets and actions vary.
Business Case
309 article(s)
How a broader gender approach can improve research in STEM
More gender diversity in STEM can change the way research teams tackle tasks, eliminate blind spots and thus explore under-researched questions. In order to achieve this, the scope of gender diversity would need to be broadened – beyond a simple representation focus – a new analysis shows.
Concrete business benefits of parental absence and how to reap them
A new quantitative survey shows which challenges working parents are still facing before – and what they and the company can gain from managing parental leave well. Many robust solutions are available today to make temporary absence – of whoever and for whatever reasons – a success.
Our most convincing Business Case for D&I
Everyone probably knows some studies that illustrate the value-add of D&I. Is that enough to convince your stakeholders? Do these studies cover, e.g., the dimensions of religious or functional diversity? The latest global business case inventory identified 181 new studies of which 50 fulfilled strong quality standards.
D&I as a direct contribution to your strategy
Your company’s strategic priorities serve as a guideline for D&I. Whether innovation, growth, agility or efficiency: Diversity makes concrete contributions to this.
Measuring the success of D&I (the What and the How)
How should companies measure the success of their D&I work – and which types of success should be defined in the first place? International experts met in Brussels to learn and discuss the different paradigms for measuring success and how they fit into effective D&I frameworks and communication.
How D&I contributes to successful Digitalisation while earning hidden risks
Although the trend is not new, the profoundness of the digital transformation is only about to become clearer. While most areas feel as if they had to follow (or obey), D&I should not only be seen as an object of digitalisation, but also as a driver. An overview of the two-way inter-relations. Continue reading
Bias behindert die Nutzung internationaler Potenziale
Die immer internationalere Wirtschaft benötigt nicht nur Fachkräfte, sondern auch inter-kulturelle Vielfalt. Ausländische Studierende mit deutschem Abschluss wären ideal, jedoch gelingt ihnen der Berufseinstieg eher mühevoll – so eine aktuelle SVR-Studie. Eine weitere Untersuchung, ebenfalls vom SVR, zeigt: Wer ‚anders‘ aussieht stößt auf Ablehnung.
15 Years of Research and Evidence-based D&I
Hard or soft facts? Snapshot or long-term trends? Which type of information are you using in your D&I work? What counts in social media and at conferences (cool images, crisp cases, or surprising figures) might not be what helps you to take the most effective decisions. Take a look at our summary of our 20 research projects.
The Business Case for Leadership Diversity – and Corporate Culture
Two recent studies show that culture tends to be underestimated as a success factor in large companies and that the leadership style (of at least the CEO) should be different from the existing organisational culture. The combination of the findings reconfirms the business case for a need to tackle Diversity, Culture and Leadership in a comprehensive way.
How to Leverage Gender & Diversity in Project Management
Is Diversity naturally embedded in Project Management or does this new and hugely complex profession needs to reconsider the way it is looking at differences? A keynote at the (Gender) Diversity in Project Management Congress in the Netherlands set the scene.
Investment Funds based on Diversity Criteria
Many studies prove that well-managed D&I leads to better performance. Why not use these insights to design investment strategies? A few funds already do so and they were just joined by another one, the Solactive Global Gender Diversity Index, in partnership with UBS.
The Inclusive Power of Small Specific Improvements
Initiating concrete changes to mitigate unconscious biases and eventually make the most of differences. This summarises the ambition of many D&I practitioners. While it sounds easy, experience shows that the practicalities sometimes aren’t. ‘Inclusion Nudges’ are a collection of good practices how to steer behaviour away from bias and towards inclusion.
Wenn Fortschritt nur an Quoten gemessen wird
Während in der Schweiz eine aktuelle Studie klare Worte zum Verbesserungsbedarf in Sachen Gender Diversity findet, stellt eine deutsche Studie fest, alles sei „auf einem guten Weg“. Das Problem: Beide fokussieren auf die jeweiligen Frauenanteile im Management.
Focus on Women at the Top in Africa
The strategy consulting firm McKinsey has launched the latest addition to its Women Matter series, now looking at the African continent. The study covers 14 countries, 55 companies and 35 senior women. It includes both surprising and expected results.
Trend Analysis: How Diversity & Inclusion has to stay relevant
After decades of work on D&I, experts are often asked if more research and additional activities were still needed. One of the globally leading D&I content providers has just published a ‘diversity dialogue‘ on current challenges and next practices.
If you think your Business Case for Diversity is robust, think again
The buzzwords that describe the Business Case for Diversity Management are quickly listed up: Creativity, employer brand, collaboration, market access. But is it enough to be convinced of some value-add that D&I offers? And what if your key stakeholders were convinced of different benefits? Alignment and rigour are needed in order to turn the business case into a driver for D&I.
Nachfrage von Senioren bewirkt 20% Wachstum bei KMUs
Die alternde Gesellschaft steht in den Medien häufig für Pflegenotstand oder Rentenunsicherheit. Analysen der KfW Bankengruppen zeigen nun, dass die positiven Effekte der Konsumausgaben älterer Haushalte stark unterschätzt wurden. So wie die Zielgruppe der Senioren selbst.
205 Studies answering (almost) every question about the Business Case for D&I
Diversity practitioners often need to prove the business value of specific aspects of their work: Does Diversity lead to more patents, does Inclusion result in more productivity or will D&I overall impact the bottom-line in a positive way? These and many other facets of the Business Case for D&I were examined by robust research projects that are now available in a unique compendium: IBCR 3.1 Continue reading
New evidence on the business benefits of diverse leadership teams
Two new studies show the positive impact of managerial gender diversity on firm performance and on managerial diversity and operating profit margin respectively. In addition, they reveal more detail about the complex connections between D&I and the bottom line.